🤔 Problem statement
In a competitive hospitality market, nearby resorts often blur together in the eyes of potential guests. Brittain Resorts recognized the need to stand out by offering a more immersive and engaging website experience.
Their existing web presence did not adequately communicate the unique appeal of their properties, leading to missed opportunities in attracting and converting visitors.
🫡 Solution
Brittain Resorts leveraged Hovr on 11 of their property websites. Using interactive videos, images, and Hovr Pathways, potential guests were able to better experience Brittain’s resorts before booking.
By integrating Hovr into their digital strategy, Brittain Resorts provided a more personalized and engaging browsing experience, setting their properties apart from competitors.
🔥 Results
Over a 60-day period, Hovr’s impact on Brittain Resorts performance provided an additional 2,000 minutes of content views across their 11 sites (averaging an additional 3 hours of time spent on each website).
Through Hovr’s innovative approach, Brittain Resorts successfully enhanced their websites to offer potential guests a preview of their experiences.
This strategic move not only increased engagement and conversions but also strengthened their competitive position in the Myrtle Beach market.
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