🤔 Problem statement
Despite its extensive amenities and picturesque setting, Pink Shell Resort faced challenges in standing out among the many beachfront resorts in Southwest Florida. The website lacked interactive elements that fully conveyed the breadth of experiences available at the resort.
Additionally, the resort needed a way to drive higher engagement, direct bookings, and a more personalized user experience to keep visitors on the site and convert them into guests.
🫡 Solution
Pink Shell Resort implemented Hovr’s interactive technology to enhance the digital guest journey by transforming its website into a more engaging and immersive experience.
Using Hovr’s Anchors, the resort showcased key on-site experiences, allowing visitors to explore activities interactively. Additionally, by integrating Anchors and Highlights, Pink Shell Resort turned static images and text into dynamic touchpoints, improving website engagement and keeping users engaged longer.
🔥 Results
By integrating Hovr, Pink Shell Resort saw measurable improvements in digital performance:
With Hovr’s interactive technology, Pink Shell Resort successfully transformed its website into a more engaging, conversion-driven platform—helping the property stand out in the crowded beachfront hospitality market.
360:1
27.2%
30.1%
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To solve this, Big Cedar Lodge partnered with Hovr to create an interactive, intuitive way for visitors to explore everything the resort has to offer—leading to higher content views, more interactions, and deeper engagement.
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