Overview
The Partridge Inn, a historic hotel known for its Southern charm and hospitality, sought to maximize holiday revenue by enhancing its digital marketing strategy. By integrating Hovr's innovative tools into their campaigns, the hotel transformed its online presence, achieving remarkable engagement and revenue growth.
Thanksgiving Success: Doubling Covers and Revenue
The Challenge
In 2023, Thanksgiving at the Partridge Inn attracted 235 dining covers. To stand out from competitors and maximize holiday reservations, Partridge Inn incorporated Hovr to create a more dynamic marketing approach.
The Solution
Adding Hovr to their marketing campaign allowed the Partridge Inn to elevate their digital strategy. Hovr’s interactive tools, such as Pins, Anchors and Highlights, transformed static content into dynamic calls-to-action, encouraging site visitors to engage and book reservations. Pins were used primarily and in strategic placements to maximize visibility, ensuring all website visitors were engaged.
Results
2x Dining Covers Sold (460 Total)
2x Revenue (Compared to the previous year)
3.81k Impressions
37.4% Average Engagement Rate
41.43% Click Through Rate
Christmas and New Year’s Eve: Maximizing Impact with Hovr
The Challenge
With about a 30-day period to promote its Christmas and New Year’s Eve events, the Partridge Inn needed to generate significant results in a short timeframe. Previous campaigns delivered acceptable outcomes, but the hotel aimed for an even greater impact in 2024.
The Solution
By incorporating Hovr’s tools into their campaign, the Partridge Inn revitalized their digital presence. Tools like Pins and Anchors, highlighted event details in engaging ways, turning interest into bookings without altering the core campaign strategy.
Results
29.85% Increase in Dining Covers Sold
45.13% Increase in Revenue (Compared to the previous year)
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Why Adding Hovr to Your Marketing Campaign Works
Interactive Content Boosts Engagement
Hovr’s tools transformed the Partridge Inn’s static marketing materials into engaging, interactive experiences, making it easier for potential guests to take action.
Improved Conversion Rates
By drawing attention to key elements, such as event details and booking options, Hovr helped the hotel turn website traffic into tangible revenue.
Quick Impact, Minimal Effort
The tools seamlessly integrated with existing campaigns, delivering significant results with minimal changes to the overall strategy.
Proven Revenue Growth
The Partridge Inn’s holiday campaigns demonstrated how adding Hovr can directly contribute to revenue increases.
